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SlickDigital

Client Intake

The brief that builds your site.

Fifteen short sections. Fill what you know, skip what you don't, and we'll cover the gaps on the kickoff call. Your answers save automatically in your browser so you can come back to it.

About 20 to 30 minutes|Questions: hello@slickdigital.co
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01 Business02 Contact03 Service area04 Services05 Hours06 Brand07 Social proof08 Content09 Competitors10 Technical11 Integrations12 Goals13 Story14 Regulatory15 Top risks

01Business basics

Who you are and how you go to market.

02Contact information

What goes on the site, and where leads land.

03Service area

Where you'll take work. Drives the local SEO build.

04Services offered

One block per service. Add more if you have over three.

Service 01
Service 02
Service 03

05Business hours

Use the format 8am to 5pm, or write "Closed".

06Brand identity

If you don't have brand guidelines, just describe what you want. We'll do the rest.

Colors
Logo
Voice
Heading font

07Social proof

The numbers we put on the homepage. Approximate is fine.

08Content assets

What you already have. If the answer is no, we'll plan the shoot or generate alternatives.

09Competitor reference sites

The three sites you keep losing leads to, or the three you wish yours felt like.

Competitor 01
Competitor 02
Competitor 03

10Technical details

If you don't know an answer, write "not sure" and we'll figure it out.

11Integrations

What plugs into the site. Defaults in brackets ship if you don't have a preference.

Quote and contact form
Online booking
Live chat or chatbot
Other

12Goals and success metrics

What "this site is working" actually looks like to you.

13Story and constraints

The stuff that makes the copy sound like you, not a template.

14Regulatory exposure

Tick anything that could apply. When in doubt, tick it. This decides what consent banners and policy pages we ship.

15Top three things that worry you

Force-rank the three failure modes that keep you up. "Security" doesn't count. Name the specific thing, like "a competitor scraping our quote form" or "going down mid-promotion". This drives where we spend the security and monitoring budget.

By submitting, you agree to let Slick Digital use these answers to build a proposal and site brief. We won't share them.

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